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2024 is the 30th anniversary of the full function access to the international Internet。

For 30 years，Internet technology Development Different Moon，Leading new changes in social production，Created a new space of human life，Expand the new field of national governance。At the same time，The Internet has become the main battlefield of public opinion struggle。

Let the party's voice become the strongest sound of the network space，Need to be sober cognitive、Prospective layout，It also needs effective governance。Since the 18th National Congress of the Communist Party of China，The Party Central Committee with Comrade Xi Jinping as the core attaches great importance to the construction of the all -media communication system，Put forward a series of major judgments，Make a series of important deployments。

June 30, 2020，General Secretary Xi Jinping presided over the 14th meeting of the Central Committee of Comprehensive Deepening the Reform Commission。Conference emphasized，Sky bet sports betting APP Establishing content construction as the fundamental、Advanced Technology is supported、Innovative management of all -media communication system for guarantee，A firm occupation of public opinion guidance、Thought leaders、Cultural inheritance、Serving the people's communication system。

No matter how the media form evolve，High -quality content is always the "hard currency" on the public opinion field。The influence of the news media，Always based on content。

　　On February 19, 2016, General Secretary Xi Jinping hosted a symposium on news and public opinion work in Beijing and delivered an important speech.

February 19, 2016，At the party’s news and public opinion work symposium，General Secretary pointed out，With the development of the situation，The work of the party's news and public opinion must innovate the concept、Content、Corporation、Form、Method、means、Fattering、System、Mechanism，Enhanced pertinence and effectiveness。

The path indicated by the general secretary，Online media actively use AR、VR、H5、Mobile live broadcast、News、Short video、VLOG and other content Sky bet sports betting APP products form and means，launched a large number of fusion boutiques、Explosive products，Explain new ideas with a new language，Promote the mainstream value。

"Military Uniforms", "China One minute", "New Thousands of Miles" launched by the People's Daily New Media，Become a melting media product that everyone loves; Xinhua News Agency's discourse innovation column "Thousands of Building"，A series of screenwriting works have emerged; Central Broadcasting and Television's Terminal has further promoted the integration of "thought+art+technology"，Fully create full innovation、Creative、Surprise new media and new platforms，CCTV News "Current Political News Eyes" "Anchor Saying"，CCTV "CCTV Express", "Daily Learning"，CCTV "Xisheng Echo"，A large number of new media current media brands such as the International Online "Scholars"，Methods of continuous innovation and explanation with Internet thinking，Let the party's innovation theory "Flying into the Home of Ordinary People"。

Science and Technology is the first productive force，The core technology of the Internet is our Sky bet online sports betting APP download biggest "life door"。From "paper and pen", "lead and fire" to "light and electricity", "number and network"，Seeing Opportunities、Coping challenge is the only way for media development。

For this，The General Secretary has carefully told: "Pay attention to technological innovation，Show visualization、Do an article in interactive communication，Use the way of hearing by netizens，The size of the user that is promoted on the front is continuously expanded、User stickiness is continuously enhanced。”

In recent years，5g、Big Data、Cloud computing、holographic projection、Augmented reality、Artificial intelligence、Yuan Universe and other new technologies continue to emerge，Help online media innovation and spread。

　　Central Radio and Television Terminal's exhibition area at the China Internet Audiovisual Conference has taken 5G, AI and other online video technologies as the focus of display.

such as，Central Radio and Television Terminal Create Media Cloud IT Basic Resource Support Platform、News integrated cloud production platform、Big Data Platform and Sky bet sports betting APP other technical support systems，Establish a TV and new media data collection and analysis platform，Constructed a one -click multiple hair、Various carriers、Rich channels、Cover the extensive all -media communication matrix; Chongqing Daily Newspaper Group takes the lead in building a "All -Media Content Production Technology Support Platform"，The highest honor in the field of news technology in China- The first prize of "Wang Xuan News Science and Technology Award"。

Emerging media such as traditional media or the Internet，Management work is important。Do a good job in the management of online media in the new era，​​It is an inevitable requirement for informatization change。

The General Secretary clearly requires "strengthening emerging media management in accordance with the law" and "one -handed integration，Grab management in one hand，Make sure to advance in the correct direction "。

Innovation of institutional mechanisms is a strong motivation for the development of online media，Full Effect、The dynamic institutional mechanism is a key trick for online media to be stable and far away。

Whether it is copying sky bet online casino the traditional management mode，Still relying on a single management method，Nothing can adapt to the development requirements of online media。Only play the role of all parties、Use a variety of means，can we innovate and enhance the comprehensive management ability of online media。

In recent years，Many financial media centers introduced the management measures according to their own characteristics、Contents to check the system、Evaluation and inspection system、Working process specification，Tailor -made new institutional mechanisms。Where，Editing process fusion innovation、Organizational structure integration、Content production system and dissemination chain construction ranked among the top three in the innovation of institutional mechanisms。

"Seeking" set up a All -Media Development Center, which is responsible for the new media business，Corporate reform of 7 direct media in the society，It took the lead in completing the innovation of the development system of the party journal;，Change the logic of the traditional media department to divide it according to function，sky bet online casino Delivery to create a "central kitchen" all -media concentrated command、High -efficiency coordination working mechanism; Zhejiang Daily Newspaper Group starts from adjusting the organizational structure，Re -sort and optimize the reorganization editing and distribution process，formed "One Collection、A variety of products、Multimedia Communication "work pattern ...

other，Based on professionalization、Vertical user segment market，Establish a studio and other content production units，Promoting the re -construction of the production process，It has also become the man management innovation of online media。

The journey is full of wind，New Chapter of Ningxin Juli。Focus on building a full media communication system、Shape the strategic goal of the new pattern of mainstream public opinion，Chinese online media is about to meet Spring City Kunming，Around the continuous construction of the strong momentum of mainstream public opinion，Promote the formation of a good network ecology and other themes to combine and widely benefit、Express each other，With a more high main theme，Drays Sky bet online sports betting APP download a Chinese -style modern media outcome。

Editor in charge: Wang Yixiao