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"The work of the party's news and public opinion is an important job of the party，Is governing the country and governing the country、Ding Guoanbang's major event。"February 19, 2016，General Secretary Xi Jinping at the party's news and public opinion symposium for the party's news and public opinion work fixed the pulse，He emphasized that "effectively improving the party's news and public opinion communication、Guidance、Influence、Trustworthiness "。Since then in the National Propaganda Ideological Work Conference、In the 19th National Congress of the Communist Party of China，The General Secretary has repeatedly emphasized to improve the "four forces" of news and public opinion。

——— to improve the party's news and public opinion "communication" is the prerequisite

Communication power refers to the full use of various communication channels，The ability to achieve effective communication。

Facing public opinion environment、media pattern、Deep changes in the way of communication，The responsibilities and mission of the people of all ethnic groups of the whole party and the people of all ethnic groups in the country，How to effectively improve the propagation power of the news front of the news and public opinion。

August 2013，General Secretary Xi Jinping at the National Propaganda Ideological Work Conference for the development of media integration and development anchor target: make full use of new technologies and new application innovative media communication methods，Occupation information communication system。

sky bet online casino Sky bet online sports betting APP download February 2016，At the party’s news and public opinion work symposium，General Secretary's sentence "Actively use the advantages of spreading the new media"，Direction of the integrated development of the media。

August 2018，General Secretary clearly proposed at the National Publicity and Ideological Work Conference，"To strengthen the means of communication and discourse, innovation，Let the party's innovation theory ‘fly into the home of ordinary people’ ”，Draw a new blueprint for media integration and development。

October 2022，General Secretary pointed out in the 20th National Congress of the Party，"Strengthen the construction of the entire media communication system，Shape the new pattern of mainstream public opinion "...

△ Screenshot of the video of the large -scale TV feature film.

Now，Follow the direction of the general secretary's guidance，The mainstream media innovate in "Rong"，Develop in "He"，Let yourself "live"、"Quick"、"New" up。"Fairview China", "Entering the County Town to Watch Development", "River River Pentium, China" and other special reports show the thousands of mefmores of the land of China; Live、Calling loudly、The open fusion works have been continuously emerged; new media brand columns such as "Political Micro Observation", "Daily Learning", "First Observation" and "Seeing" "Flying to the Home of Ordinary People"; 5G、Cloud computing、Holographic projection、XR and other new technologies to help mainstream value communication landscapes continue to expand ......

Sky bet online sports betting APP download Look at the rapidly changing Sky bet football future，News workers need to enhance the sense of urgency and mission，Explore more new technologies in news collection、Production、distribution、Receiving、Feedback，Expand the mainstream value communication means and communication method，Occupy more active rights in improving communication。

——— to improve the party's news and public opinion "guidance" is the process

Guidance is to condense consensus，Help the public follow the correct value orientation，Promote public opinion towards rationality、Positive development ability。

The guidance of news public opinion is right、Strong or not、Really false，It is a major problem that is related to the heart of the party and the state.。General Secretary emphasized，Each aspect of the work of news and public opinion、In all links, we must adhere to the correct public opinion orientation。

Public opinion orientation correct，can condense people's hearts、Gathering Power，Promoting career development; public opinion orientation errors，It will shake people's hearts、Drinking the fighting spirit，Harmful party and people's cause。

△ October 22, 2022，Beijing Great Hall，The Twenty National Congress of the Communist Party of China Victory Course，Media reporters outdoor on -site reports。

Current，Continuous development of all media，A full media media、holographic media、All media media、Full -Effect Media，Public opinion ecology、media pattern、Deep changes in the communication method。In the full media era of "Everyone has a microphone"，How to improve the level sky bet online sports betting of public opinion sky bet online sports betting guidance，It is a major issue for doing a good job of news and public opinion。

General Secretary pointed out at the party’s news and public opinion work symposium，"The media sponsored by the party and the government is the propaganda position of the party and the government，must be surnamed party。All the work of the party's news and public opinion media，All must reflect the party's will、Reflecting the party's claims，Maintain the authority of the Party Central Committee、Maintain the party's unity，Do the love party、Protective Party、For the Party "。

The "Decision of the Central Committee of the Communist Party of China on adhering to and improving the socialist system with Chinese characteristics to promote the national governance system and governance capabilities for modernization" adopted by the Fourth Plenary Session of the 19th Central Committee of the Party proposed "to improve the correct guidance work mechanism of public opinion guidance "，Make a series of important deployments。

Facing the new situation, new tasks and new challenges，The majority of news and public opinion workers adhere to the principle of party spirit，Actively convey the party's voice，Fully build an online Internet、The mainstream public opinion pattern of internal and external declarations，Only to provide strong public opinion support for the development of the party and the country。

-The "influence" of improving the party's news and public opinion is the key

Influence refers to the news and news products that news agencies produced through their own news，Ability to affect public thought and action。

Sky bet football Improve Sky bet sports betting APP the influence of news and public opinion，First of all, it is necessary to clarify the subject and service object of the news report。

To satisfy the masses is the value orientation and fundamental standard for our party to do all work。Utah February 19, 2016，General Secretary investigated the People's Daily、Xinhua News Agency、CCTV and other central news units，Talk to the first -line editorial reporters，Encourage everyone to get grounded，Picking more news reports that the masses like to see。

△ January 1, 2024，In the report of CCTV "New Year's New Wish" report in the Central Radio and Television General Station，Liaoning Yingkou Tanuquan area big collection of biscuits with a big brother's expression、Vibrant face、New Year's wish full of fireworks，Let him hot。

"Wen was born in love，Love born in the calendar of the body。"on the road，There will be an era in the heart; at the grassroots level，There will be an era in the heart; at the grassroots level，I will be moved in my heart。The majority of news and public opinion workers can only go deep into the grassroots ground、Knowing the hearts、Understand the national love world，Always heart -hearted people、Acura People's，Launched a batch of "dipping soil"、"Breakthstock"、Popular boutique masterpieces，Let the masses love to listen and love、Resonance，can expand the influence，Give full play to positive publicity and inspiring people、Inspirational role。

—— Improve the "credibility" of the party's news and public opinion is the goal

sky bet online casino Trustness refers to the sky bet online sports betting ability of news agencies to gain public trust，The core is the word "letter"。

△ June 2023，The media published a report that pushed Xiao Meng's unfortunately hit by the jumper to the public's vision，Also the medical expenses that are urgently needed for this family with poor economic conditions、living expenses, etc.，Urgent urgency。New Year of 2024，Xiao Meng wrote a new year blessing to reporters。

Real is the life of news。Only true，can the public convince。Some media are to win the audience，Post a message before the news facts are not verified，Even a segment in the news facts，Highlight and amplify，and ignore the essence of news facts，Learning the loss of news ethics and damage to credibility。

For this phenomenon，At the party’s news and public opinion work symposium，General Secretary Xi Jinping put forward the "clarification fallacy，Recognize right and wrong "。

How to "clarify the error，Recognize right and wrong "、Improve the credibility of news public opinion，Deep of the General Secretary Thinking，Consultation:

In terms of reporting angle，General Secretary requires news media to "describe the facts according to the facts，Expenses accurately report individual facts，Grasp and reflect the full picture of the incident or thing from macro "。

In terms of reporting themes，General Secretary emphasized，Public opinion supervision and positive publicity are unified。The news media must face the problems existing in the work，Face the phenomenon of ugly society，turbid Yangqing、Disadvantage，Sky bet online sports betting APP download Published criticism at Sky bet sports betting APP the same time, the facts are accurate、Analysis objective。

In terms of reporting effect，General Secretary said，News Media "On the issue of right and wrong and political principles，Must be enhanced、Master the initiative、Fight the active battle，Help cadres and the masses to clear the right boundary、Clarifying the vague understanding "。

In terms of public opinion struggle，General Secretary pointed out，News media "We must actively actively carry out foreign publicity，The road of development in my country、Development concept、Promotion of development method，Promotion of the contribution of the development of our country into the development of the world，Refucar various unprecedented doubts and false attacks against our country "。

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Cultural movement and national movement，Wenmai is connected to the same country。"Four Power" of News and Public Opinion has its own focus and detained，It is both a practical path to consolidate and strengthen mainstream ideological public opinion，It is an important measure to implement the cultural thinking of Jinping。News workers of news public opinion can only deeply understand the "four forces" of news public opinion，can maintain people's feelings，Record the great era，Tell Chinese Stories，The Chinese dream of achieving the great rejuvenation of the Chinese nation has continuously made new and greater contributions!

Editor in charge: Wang Yixiao