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February 19, 2016,General Secretary Xi Jinping after investigation in the central news unit,Hosted the party's news and public opinion work symposium,Plashed on the overall overall and strategic high -level speeches,Deeply explain the important status and role of news public opinion work,Proposal 48 -character duty mission,Make a series of major deployments,greatly inspired the sense of mission and responsibility of the majority of journalists。This speech,A series of important speeches on the work of news public opinion since the 18th National Congress of the Communist Party of China,A series of fundamental fundamentals for the long -term development of news and public opinion work related to the party、Strategic、A scientific answer to the major question of globalness,Promote our party's regular understanding of the work of news public opinion to a new height,greatly rich and developed Marxist news theory,It provides a fundamental follow for the work of the party's news and public opinion in the new era。
Times with the strategic vision of the times and the overall situation,It is a distinctive feature of General Secretary Xi Jinping's series of important speeches。Socialism with Chinese characteristics enters a new era,It is our party、Country、The historical milestone of the nation。"Different position and regular"。Under the conditions of the new era,Economic and social development towards a new stage。The overall layout of the "Five -State" and the coordination sky bet online casino sky bet online casino of the "Four Comprehensive" strategic layout,Five Development Concepts Practice Practice,Fullen reform results、Valuable development experience、Powerful cultural self -confidence、Vibling Social Vitality,It provides a very rich news report to portray the pulse of the times、Public opinion guidance material for dreams and beliefs。At the same time,News Public opinion work also faces the huge impact of diversified social trends、The severe challenges brought about by the profound change of the communication form and the communication pattern。How to master the dominance of public opinion in diversified、Leading the direction of public opinion in complex and changing,Continuously consolidate and expand mainstream public opinion positions,Is a major historical task we must assume。
General Secretary Xi Jinping uses dialectical materialism and historical materialism,With deep strategic vision、The principles of firm party spirit、A distinctive people's position、Forge -ness innovation spirit,Cultivated Summary Marxist News Perspective,Direction direction for the work of news public opinion in the new era。Regarding responsibility and mission,The 48 -character cubes proposed by the proposed to establish a compass for the work of news and public opinion、Motto; about work principles,Point out that the principle of party spirit is the fundamental principle,Emphasizing that party spirit and people's nature have always been consistent、Uniform; about flag -oriented,Point out all aspects、In all links, we must adhere to the correct public opinion orientation; about improving innovation,Emphasize the need to follow the law of news,sky bet online casino Sky bet football "Time Effect" as a ruler for testing results,Build a new pattern of public opinion guidance with a comprehensive innovation;,Point out to accelerate the development of media integration,Make the mainstream media have powerful communication、Guidance、Influence、Troubleshoot; about international communication,Requirement to accelerate the international influence of Chinese discourse,Let the whole world be heard、Listen to Chinese voice,Know a three -dimensional colorful China ...
These important speeches,Not only clarifying "responsibilities and mission"、Emphasized the "Party Higher Principles",It also scientifically answered how to adapt to the profound changes in media patterns and public opinion ecology、How to cope with the profound changes brought by the new media、How to strengthen the party's leadership of the work of news public opinion、How to solve a series of strategic development of the long -term development of the journalism in the international public opinion pattern of "Western Strong and Me Weak"、Global Questions,and given a strong targeted solution,Make work deployment that meets the requirements of the times。
Thought obtained the foundation,Action will have direction。The clear spirit of the era contained in these important speeches、Strong Innovation Consciousness、Correct reform pointing,The fundamental follow of the work of strengthening and improving the party's news and public opinion。For a few years,The majority of journalists study and implement the spirit of speech,"Talking about Politics" with a firm principle of party spirit,In -depth publicity of Xi Jinping's new era of sky bet online casino Sky bet football socialist thought with Chinese characteristics,Deeply explain the major policy of the Party Central Committee、Decision and deployment; "turn to change" with full enthusiasm,Actively go deep into the grassroots level,Reflecting great practice and spiritual style。Achievement report,There is a masterpiece to create a momentum; in the face of noise noise,The original clear source of the brave sword sounds。Traditional media enthusiastically embrace the Internet、Efficient use of the Internet,Create a full media communication matrix,Strengthen the construction of international communication capabilities,Singing the main theme,Positive energy,strongly inspired the confidence determination of the people of all ethnic groups in the country to unite to achieve the Chinese dream。
New Thought Light New Practice,New practice confirms new ideas。Face -oriented for the future,We must adhere to the guidance of General Secretary Xi Jinping's important exposition on the work of news and public opinion,Politics、Strong Party Sex、Dare to take responsibility,Responsibility for "keeping positive",Cracking problems with "innovation",Effectively improve the scientific level of news and public opinion。
The most urgent job currently,is to promote media integration and development。Integration development is the general trend of the development of world media today。
Investigation,General Secretary Xi Jinping explicitly proposed,"Strive to create a batch of various forms、Advanced means、Competitive new mainstream media,Build a few strong strength and communication ability、sky bet online sports betting Sky bet sports betting APP Trustworthiness、A new media group of influence,Form three -dimensional diversity、Modern Communication System of Fusion Development ",It fully reflects the new situation of the work of news and public opinion、New rules、Deep insight in the new task,It is also a strategic deployment of the development of the party's journalism。
The mainstream media is the main position of publicity work、The main force guided by public opinion、The Board of Bone Bone of Soul Gathering,All jobs must reflect the party's will、Reflecting the party's claims、Maintain the authority of the Party Central Committee、Maintain the party's unity,This lifeline must always penetrate the whole process。At the same time,Enter the era of all media,Social Environment、Technical conditions have undergone profound changes,The mainstream media has reached "Non -day new" and "must retreat",Must better adapt to the new public opinion ecology、Media pattern、Communication method,Strengthen content innovation、Forms Innovation、Counter innovation,Bold use of new technology、New mechanism、New mode,Accelerate the pace of development of media integration,Convert the "maximum variable" of the Internet into "maximum increase",Maximize and optimize the effect of propaganda effect。
First,Grasp the mainstream media mission mission based on the overall situation。Public opinion is the key force of people's hearts。Current,Online and offline、virtual and reality、International and domestic together constitute a major public opinion field。The more complicated the situation,The more the mainstream media, the more the political sky bet online casino direction must be in the Sky bet football first place,Enhanced political determination,Improve political acuity and political discern,Work for the party、Work for the party、Look at the overall situation、Services,Consciously undertake the banner、Gathering Heart、Education Newcomer、Xing Culture、The mission task of the exhibition image。
2,Based on content construction, do a good job of economic propaganda。General Secretary Xi Jinping emphasized in his speech,Content will always be fundamental,Integration development must adhere to the content as king,Win the development advantage with content advantages。Taking this as follows,We need to place content construction in a very prominent position,Respect the objective laws of economic,Respect the law of news communication,Launch more authority、High -end、Deep、High -quality news products with characteristic features,Highlight the mainstream value in the noise,Effective guidance expectations,Guide the direction of public opinion,firmly and strongly sing the theory of light of China's economic light。
third,Building a new mainstream media based on deep integration。The main force must transfer to the main position,This is the order issued in the face of the new situation of the media development。Emerging communication technology is getting faster and faster iterative upgrade speed,It provides engines and accelerators for the deep integration of the media。Mainstream media must be in concept、institutional mechanism、Management methods and other aspects actively innovate,Driving process Sky bet football optimization、Platform Sky bet online sports betting APP download reconstruction,From the management system、The organizational structure contributes "You are me,I am you "; what kind of way to solve the" person "、Where to integrate "people" to the question,From the employment mechanism、Realization of "Adding" to "Xiang Rong" transformation in the incentive method。
Fourth,Based on the talent team to accumulate career development phenomenon。Talent advantage is the core advantage,We must actively explore、Talent incentive mechanism in innovation and integration,Accelerate the training of full media、Expert -type journalist。We must continue to carry out in -depth "taking the grassroots、Converted wind、Reform the Wind "activity,The "foot force、Eye Power、Brainpower、pen power ",Let more ideas correct、Solid style、Excellent journalists with high business quality emerge。Deepen the reform of the personnel management system,Both give full play to the important role of the career system to condense talents,And good at using the flexible use of human mechanism to stimulate the vitality of the news team,Provide growth space for talents、Build a display platform。
The way of Fanyi,Walk with time。Grasp historic opportunities tightly,Consciously undertake the banner、Gathering Heart、Education Newcomer、Xing Culture、The mission task of the exhibition image,You must come up with determination and action,Push the media to deepen the media with the passion of the reformers,The work of innovatives makes news public opinion work with the times,Continuously improved communication in the construction of a full media communication、Sky bet football Guidance、Influence、Trustworthiness,Only in order to live sky bet online sports betting Sky bet sports betting APP up to the new era,Create a new situation of the development of the party's journalism。(Economic Daily Reviewer)
Editor in charge: Wang Shiyang